Made With Nature

Stan Smith Mylo

The three stripes’ third eco-innovation brought to life through the feet

of Stan Smith Mylo – in partnership with Bolt Threads.

Part of the brand’s #Sustainability efforts to #EndPlasticWaste

Allowing us to dream of leaving behind a better planet than we found.

For all of us and all future generations. 

Creating this project during the Covid 19 pandemic

has been by far one of the most challenging experiences I remember.

Only possible thanks to the great collaboration and passion

of a wonderful group of human beings striving to make this a reality.

Year:
2021

Role:
Creative Direction

Brand:
adidas

adidas – Made With Nature ||| Stan Smith Mylo

We are on the journey

to a world beyond plastic.

But what if the way forward

was right under our feet:

billions of years in the making,

in the foundations of nature…

MY-CE-LIUM

What if we could connect to this web of life.

What if we could learn how to grow with it,

work with our planet,

to change the way products are made.

And what if the possibilities

we can see now…

Are just the beginning.

If we can reconnect

The way reveals

Built with biology

Crafted with humanity

Made With Nature.

Gareth Broadbent